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OUR WORK

The work is
in the thinking.

Every assignment has its own objectives, constraints and audiences. These frameworks show how we approach the situations clients bring to us — and what we set out to change.

A note on confidentiality. Client work is confidential. The approaches below are illustrative frameworks, not named case studies. We share specific assignments and verified outcomes in conversation, with permission.

KLIRKOM / JAKARTAAPPROACH FRAMEWORKS / NOT NAMED CASES

HOW WE APPROACH IT

Four situations. One way of thinking.

Filter by the kind of challenge. Each framework follows the same discipline: understand the situation, find the insight, decide the intervention and agree what success should look like.

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REPUTATION & RELEVANCE · ILLUSTRATIVE

Help people understand why the work matters

SITUATION

An organisation has important work to communicate, but its audiences have limited understanding of its contribution.

INSIGHT

The strongest stories connect an organisation’s activities with the interests and experiences of the people it serves.

WHAT WE DID

Research audience perspectives, identify meaningful stories, develop supporting evidence and coordinate engagement.

OUTCOME

Greater understanding and relevance, measured through agreed indicators.

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LEADERSHIP & ISSUES · ILLUSTRATIVE

Prepare leaders for the conversations that matter

SITUATION

An organisation faces scrutiny and needs to communicate responsibly on a sensitive issue.

INSIGHT

Effective preparation depends on understanding the facts, stakeholder concerns and organisational responsibilities.

WHAT WE DID

Support communications planning, message development, spokesperson preparation and stakeholder engagement.

OUTCOME

Stronger communications preparedness and more consistent engagement.

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ORGANISATIONAL CHANGE · ILLUSTRATIVE

Help people find their place in the change

SITUATION

An organisation introduces a new direction and wants employees to understand and participate.

INSIGHT

People engage more readily when they understand how a change relates to their work and experience.

WHAT WE DID

Listen to employees, develop leadership communications and create practical engagement opportunities.

OUTCOME

Greater understanding, readiness and participation.

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PR-PMU · SPECIAL SERIES · ILLUSTRATIVE

Experience together builds a stronger partnership

SITUATION

An organisation has continuing needs across strategy, media, content, events and project execution.

INSIGHT

Familiarity with the organisation helps connect different assignments and working relationships.

WHAT WE DID

Establish an embedded PR-PMU, coordinate expertise, align priorities and review the work regularly.

OUTCOME

More coordinated communications activities and a sustained working relationship.

Please note: these are illustrative approaches, not completed client assignments. Named projects, client permissions and verified results will be shared in conversation. No outcome here should be read as a guaranteed result.

WHAT WE CAN SHARE

Discretion is part of the service.

Much of our best work is never published. We would rather show you the thinking in a conversation than turn a client’s difficult moment into a marketing asset.

01 / REFERENCES

Named references

Where clients agree, we can share the organisations we have worked with and put you in touch with a reference.

02 / EVIDENCE

Verified outcomes

Specific results are shared only with client permission and with the measurement context that makes them meaningful.

03 / METHOD

The method

We can walk you through how we would approach your situation, including the questions we would ask first.

04 / FIT

An honest view

If we are not the right partner for the work, we will say so and suggest who might be.

LET’S TALK

Bring us the real situation.

Tell us what is happening, what has been tried and what needs to change. We will tell you how we would approach it — and whether we are the right team for it.