FULL-SERVICE PUBLIC RELATIONS · JAKARTA · SINCE 2003
We create connections that spark change.
Klirkom is an independent public relations consultancy. We bring strategy, storytelling and hands-on delivery together to help organisations build trust, navigate pressure and move people to act.
Independent since 2003Based in JakartaWorking across Southeast Asia and North America
A full-service consultancy for organisations whose work depends on being understood.
About KlirkomTHE KLIRKOM PHILOSOPHY
The connection is the beginning. The spark is the point.
Communication is not measured by how many people see a message. It is measured by what that message begins to change: a new understanding, a different perspective, a decision to act.
Since 2003, Klirkom has worked at the intersection of what organisations need people to understand and what people actually care about. Research and experience shape the strategy. Stories, creative work and channels bring it to life. Then we listen, learn and adapt.
START WITH WHAT YOU NEED
What brings you here?
Choose the closest match. We will show you how we can help, and you can start a conversation from there.
Something has happened. We need to respond carefully and quickly.
When the stakes are high, composure and clarity matter more than volume. We help you assess the situation, align the people who need to speak, and communicate with care.
- Rapid assessment of the facts, stakeholders and risks
- Messages, Q&A and scenario planning for the first hours
- Spokesperson preparation and coordinated media handling
- The full spectrum: layoffs, whistleblowing, community disputes and boycotts
We need a communications strategy that actually guides decisions.
A strategy is only useful if the people delivering it can use it. We build clear, evidence-based plans that connect what the organisation is trying to achieve with what audiences need to hear.
- Audience and stakeholder insight
- Narrative, positioning and message architecture
- A practical roadmap with measures that inform the next decision
Our people need to communicate with more confidence and control.
Communication is a skill, not a personality trait. Our training is practical, tailored to real situations and designed to last beyond the room.
- Media interviews and spokesperson skills
- Presentation, public speaking and executive presence
- Crisis simulations, message discipline and coaching
We need to understand what our stakeholders really think.
Good communications begins with listening. We gather and interpret the evidence that shows where understanding, trust and risk actually sit.
- Stakeholder mapping and audience segmentation
- Perception, issues and reputation research
- Media, social and community listening
We have an event to deliver, and a story to tell around it.
An event is a communications moment, not just a logistics exercise. We connect the programme, the audience, the content and the coverage.
- Concept, programme and run-of-show
- Participant and stakeholder communications
- Supplier, production and media coordination
We need our story heard by the right people, in the right way.
Media relationships are built on relevance and trust. We help you find the story that matters, prepare the person who tells it, and stay in the conversation.
- Media strategy and targeted outreach
- Story development and newsroom-ready materials
- Interview and spokesperson preparation
We need a campaign that moves people, not just impressions.
We start with the audience and the behaviour you want to encourage, then build the content and channels around it.
- Campaign strategy and creative development
- Film, design, copy and social content
- Channel planning, community management and measurement
Our people need to understand, and want to be part of, what comes next.
Change lands better when people hear it early, understand why it matters and know what it means for them.
- Internal communications strategy and channels
- Leadership messaging and town halls
- Change programmes, manager toolkits and feedback loops
Not sure where you fit? That is normal. Choose the closest, or simply tell us what is happening. We will suggest a starting point.
WHAT WE DO
Eight ways we help.
One team, from the first question to the final delivery. Every service is shaped around the change you need to create.
STRATEGY & COUNSELPR strategy & counsel
Clear direction for complex communications.
02ISSUES & PREPAREDNESSCrisis & issues communications
Calm, coordinated communication when the stakes are high.
03MEDIA & SPOKESPERSONSMedia relations & spokespeople
The right story, told by the right voice.
04TRAINING & CAPACITYCommunications training
Practical skills that hold up in the room.
05RESEARCH & INTELLIGENCEResearch & stakeholder insight
Evidence before assumption.
06EVENTS & EXPERIENCESEvents & live experiences
Moments that bring people together.
07CAMPAIGNS & CONTENTDigital campaigns & content
Ideas that travel, and move people.
08PEOPLE & CHANGEInternal communications & change
Bringing people with you.
Strategy, media, design, film, digital, training, events and delivery — under one roof.
See every service in detail
HOW WE WORK
Understand. Connect. Spark. Act.
We start with people: what they know, what they believe and what they need. We look for the stories and experiences that can create a meaningful connection, then put the strategy to work and adapt as we learn.
Read our approachUnderstand
We listen before we recommend: the organisation, the audience, the issue and the outcome that matters.
LISTEN · RESEARCH · FRAMEConnect
We find the story, the message and the channel that make sense to the people you need to reach.
NARRATIVE · CHANNELS · CREATIVESpark
We create the moment where understanding shifts: attention, trust, consideration, action.
ENGAGEMENT · EXPERIENCE · MOMENTUMAct & learn
We deliver, measure what changed and use what we learn to make the next move better.
DELIVER · MEASURE · ADAPT“First, understand people. Then, make something worth talking about.”
See how this applies to your challengeTHE KLIRKOM DIFFERENCE
An agency on your team, not just on your account.
Since 2005, our PR Project Management Unit has embedded Klirkom’s thinking and delivery inside client organisations. One relationship, one point of coordination, and the expertise each assignment needs.
Explore the PR-PMUThe familiarity of an in-house team. The capabilities of an agency.
We need a communications strategy everyone can work with.
We understand the objectives, audiences and context, then develop a practical strategy and plan.
We need the right people to understand our position.
We identify relevant audiences, develop messages and coordinate media and stakeholder engagement.
We need a presentation that explains this well.
We organise the information, identify the key messages and develop visual materials for the audience.
We have a story to tell. Can you help us find its heart?
We research, listen, interview and develop the story before bringing it to life through film and content.
We want our campaign to engage people and encourage action.
We develop an audience-informed approach, connecting messages, content and appropriate channels.
We have several workstreams to coordinate. Can you manage them?
We organise responsibilities, schedules, suppliers, approvals and delivery across the agreed work.
We’re facing a sensitive issue. How should we communicate?
We support communications assessment, message preparation and stakeholder engagement alongside the responsible decision-makers.
We’re organising a major event. Can you bring it all together?
We coordinate event planning, participant communications, suppliers, production and delivery around the agreed objectives.
Our leaders and teams need practical communications training.
We develop tailored workshops, coaching and exercises around relevant situations.
We need our people to understand and support our direction.
We develop leadership messages, internal communications and practical engagement materials.
What are our stakeholders thinking?
We gather and analyse relevant information through research, listening, mapping and monitoring.
MEDIA TRAINING / ON CAMERA, IN THE ROOM
COMMUNICATIONS TRAINING
Confidence is built in the room.
We train leaders, spokespeople and teams across Indonesia: media interviews, crisis response, public speaking, message discipline and stakeholder engagement. Every programme is built around the situations your people actually face.
“We don’t teach people to perform. We help them communicate like themselves — clearly, under pressure.”
HOW WE MAKE A DIFFERENCE
The work is in the thinking.
Every assignment has its own objectives, constraints and audiences. These frameworks show how we approach the situations clients bring to us.
ILLUSTRATIVE APPROACH
Help people understand why the work matters
An organisation has important work to communicate, but its audiences have limited understanding of its contribution.
The strongest stories connect an organisation’s activities with the interests and experiences of the people it serves.
Research audience perspectives, identify meaningful stories, develop supporting evidence and coordinate engagement.
Greater understanding and relevance, measured through agreed indicators.
Illustrative approach, not a client case study. Named assignments and verified outcomes are shared in conversation, with permission.
ILLUSTRATIVE APPROACH
Prepare leaders for the conversations that matter
An organisation faces scrutiny and needs to communicate responsibly on a sensitive issue.
Effective preparation depends on understanding the facts, stakeholder concerns and organisational responsibilities.
Support communications planning, message development, spokesperson preparation and stakeholder engagement.
Stronger communications preparedness and more consistent engagement.
Illustrative approach, not a client case study. Named assignments and verified outcomes are shared in conversation, with permission.
ILLUSTRATIVE APPROACH
Help people find their place in the change
An organisation introduces a new direction and wants employees to understand and participate.
People engage more readily when they understand how a change relates to their work and experience.
Listen to employees, develop leadership communications and create practical engagement opportunities.
Greater understanding, readiness and participation.
Illustrative approach, not a client case study. Named assignments and verified outcomes are shared in conversation, with permission.
ILLUSTRATIVE APPROACH
Experience together builds a stronger partnership
An organisation has continuing needs across strategy, media, content, events and project execution.
Familiarity with the organisation helps connect different assignments and working relationships.
Establish an embedded PR-PMU, coordinate expertise, align priorities and review the work regularly.
More coordinated communications activities and a sustained working relationship.
Illustrative approach, not a client case study. Named assignments and verified outcomes are shared in conversation, with permission.
Named assignments and verified outcomes are shared in conversation, with permission.
See how we workIN THEIR WORDS
Trusted with the difficult conversations.
Extracts from client references. The full testimonials are available on request.
One of Klirkom’s strengths is its ability to understand the substance of a programme and translate it into communications appropriate for different audiences without losing the underlying development message.
They became a trusted extension of our communications team.
What distinguished Klirkom was its reliability and ability to move comfortably between strategy and execution.
References from long-standing relationships across development, finance, technology and consumer sectors.
WHO WE WORK WITH
Trusted across sectors, and across the table.
Corporations, public institutions, development partners and civil society. Different audiences, different pressures, one standard of care.
Selected organisations from Klirkom’s client history. Project-specific results are shared with permission. Logos and case evidence are subject to client approval.
KLIRKOM INSIGHTS
Thinking that travels.
The first question is rarely the real question
Most briefs arrive with the answer already attached. Before planning anything, find the change the organisation needs — and whether the requested deliverable is part of it.
Read the insight
Crisis readiness is a relationship, not a document
A plan on the shelf is not the same as a team that can act. Readiness is built long before the incident, in the decisions and relationships around the table.
Read the insight
Training that survives the room
Why communications training fades after the workshop, and how to design it so the change is still there a month later.
Read the insight
ROOTED IN INDONESIA
OUR HOME, OUR EXPERIENCE
Local knowledge. Regional experience. Genuine commitment.
Founded in Jakarta in 2003, Klirkom is independently owned. We work across corporate, public-sector, development and civil-society environments, with the relationships and local understanding that only come from being here.
LET’S TALK
What’s on your mind?
A crisis to manage. A strategy to build. A team to train. An event to deliver. Tell us what you are working on, and we will tell you how we can help.